I’m an independent SEO consultant working with Pharma and Enterprise companies, alongside big e-commerce projects.
Before turning 15, I was already building things on the web. I ran websites, blogs, and an eBay store, learning through experimentation what drives visibility, traffic, and revenue. It was my outlet growing up in a mountain town with little to do but a reliable internet connection.
As an adult, my career moved into IT, working across complex technical environments, including projects connected to Google ecosystems, and later into cybersecurity.
That background shaped how I approach SEO: systems, constraints, stakeholder management, and how things actually work at scale.
When I returned to SEO, it was the natural intersection of what I enjoy: technical problem-solving, strategy, and measurable impact.
I tested on my own projects, worked in agency environments, and went independent.
Since then I’ve worked with clients like global premium manufacturers, served as EMEA SEO Lead for a top-3 global pharmaceutical company, and helped large organizations improve their organic visibility by embedding SEO into their CMS platforms, development workflows and governance, making SEO work in practice, at scale.
I’m also a regular speaker and podcast guest on SEO, AI search and organic strategy, in English and Spanish, at industry events and on shows across Europe
Looking for an SEO consultant? Feel free to get in touch.